A Study on Conspicuous consumption of Camping goods and Brand Attitude, Brand Image and Brand Royalty of Premium Camping Brand
캠핑객의 과시적 소비성향과 고급 캠핑 브랜드 태도, 브랜드 이미지 및 브랜드 충성도에 관한 연구 release_v7vrjrvysrhphpwpj7v5f5lclq

by Yoon So-Jung, Kim Nam-Jo

Published in Journal of Tourism Sciences by The Toursim Scicenes Society of Korea.

2015   Volume 39, p337-354

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Type  article-journal
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Date   2015-10-31
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