Analysing digital genres: function and functionality in corporate websites of computer hardware release_oyj6wab3brdfbf5yuttqzvnpge

by Alicia Bolaños Medina, María Jesús Rodríguez Medina, Lydia Bolaños Medina, Luis Losada García

Published in Ibérica by Asociación Europea de Lenguas para Fines Específicos.

2005   p123-147

Abstract

The aim of this paper is to characterize corporate websites by describing some linguistic, semiotic and pragmatic properties regarding function and functionality. We also try to define the current prevailing set of functionality features of hardware corporate websites. For the purposes of our research we have analysed an English corpus of corporate websites of computer hardware from the United States. This research has been carried out as a part of the DIGALTT (Digital Genre Analysis for Language Teaching and Translation) Project, currently funded by the University of Las Palmas de Gran Canaria. Conclusions are intended to be applied to the teaching of English for Specific Purposes and Web Site Translation.
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