ISSN Portal
The Keepers Registry (preservation)
SHERPA/RoMEO (access policies)
wikidata.org
Marketing science (Providence, R.I.)
container_3m35i4il6fg6ldbdzunk3e2tue
Institute for Operations Research and the Management Sciences
Homepage URLs
Example Publications
Economic Impact of Category Captaincy: An Examination of Assortments and Prices
Madhu Viswanathan, Om Narasimhan, George John
2020
|
Marketing science (Providence, R.I.)
doi:10.1287/mksc.2020.1251
Social Advertising Effectiveness Across Products: A Large-Scale Field Experiment
Shan Huang, Sinan Aral, Yu Jeffrey Hu, Erik Brynjolfsson
2020
|
Marketing science (Providence, R.I.)
doi:10.1287/mksc.2020.1240
Preference Learning and Demand Forecast
Xinyu Cao, Juanjuan Zhang
2020
|
Marketing science (Providence, R.I.)
doi:10.1287/mksc.2020.1238
Lifting the Veil: The Benefits of Cost Transparency
Bhavya Mohan, Ryan W. Buell, Leslie K. John
2020
|
Marketing science (Providence, R.I.)
doi:10.1287/mksc.2019.1200
Identification and Estimation of Forward-Looking Behavior: The Case of Consumer Stockpiling
Andrew T. Ching, Matthew Osborne
2020
|
Marketing science (Providence, R.I.)
doi:10.1287/mksc.2019.1193